Day 14<\/p>\n
#100sareepact<\/p>\n
Malkha Cotton; something I was longing to add in my wardrobe for long. I had been eyeing a indigo one. Finally one day an advertisement in Hindu caught my attention. But dates were not clearly mentioned. Called their Hyderabad office & checked up. Latha Raju\u200b my dearest friend & me then had to visit. Latha picked an awesome indigo coloured one & I went with my favourite black.<\/p>\n
Just to share a bit about Malkha:
\nMalkha, produced by a group of decentralised, primary-producer-run cooperatives, is pure cotton cloth. Be it a saree, a dupatta, or a piece of fabric, a Malkha product derives its distinct identity from the following features that characterize its making –<\/p>\n
Cotton lint that goes into the making of malkha yarn is subjected to neither baling nor unbaling \u2013 processes that destroy the elasticity, springiness, absorbency and lustre natural to cottonHandloom weavingTreatment of yarn and fabric using natural, non-toxic dyes<\/p>\n
The outcome of this process, carefully designed to preserve the intrinsic properties of cotton, is a fabric with a slubbed texture that holds its colour, a saree that falls beautifully and retains its lustre, a garment that keeps its shape, all the while getting softer and more comfortable with each washing.<\/p>\n
It’s simply comfortable & has a good fall. Tnx Raisin Mirakhur\u200b for your feedback. It helped. Tnx to Madhumita Datta\u200b for the beautiful neck piece.<\/p>\n","protected":false},"excerpt":{"rendered":"
Day 14 #100sareepact Malkha Cotton; something I was longing to add in my wardrobe for long. I had been eyeing a indigo one. Finally one day an advertisement in Hindu caught my attention. But dates were not clearly mentioned. Called their Hyderabad office & checked up. Latha Raju\u200b my dearest friend & me then had…<\/p>\n